- Portfolio validation accelerates value creation
- We enable our clients to assess start-ups and improve investment returns
Lifestyle Configurator
Successfully bridge the emotional gap between vehicle order and handover through…
Digitalizing Automobility
Berylls Digital Ventures is a digital product development and venturing firm. We are business product owners, data scientists, full-stack developers, software architects and venture builders.
We exist because software-driven products, electrification, and integration with customer ecosystems all put the traditional automotive domain under unprecedented pressure to change.
We help our clients in the automotive and mobility industry turn ideas and strategies into real-world ventures. And we put skin in the game too. Berylls Digital Ventures is the early-stage investment arm of Berylls, where we focus on great ideas reaching their full potential.
We strive for a sustainable and viable future for mobility. That needs brave innovators along the entire mobility value chain. We help our clients become these innovators.
Our focus on building new businesses, scaling digital products & experiences, and funding promising start-up ideas is captured by our Loop for innovation. We believe in achieving success through short and fast iterations, regardless of whether we turn ideas into products, products into business models, or start-ups into scale-ups. We do so with a clear dedication to sustainability. As agents of end-to-end innovation, our Berylls Digital Ventures offering complements the overall Berylls Loop perfectly.
We are proud of our outstanding track record of helping clients overcome challenges in developing digital customer experiences that connect seamlessly to the physical world. We draw on our experience to create new business models that can develop into successful ventures that enable our staff and other partners to become entrepreneurs. We also commit our own capital and, where necessary, secure external funding from investors and partners who share our convictions.
We use a company builder model to help clients turn ideas into revenue-generating products and launch the next generation of start-ups within the automobility sector.
In this we follow a three-phase model of ideation, validation, and incubation: it moves beyond pure proof-of-concept work to establishing a product-market fit from an early stage.
PHASE I: IDEATION
The ideation phase is a continuous and agile process. We capture ideas and opportunities from a broad range of input sources, evaluate them against pre-defined hypotheses and build a prioritized backlog of key deliverables.
PHASE II: VALIDATION
The validation phase takes hypotheses to the real world, seeking early customer engagement to prove the product-market fit and win early buy-in from investment stakeholders.
PHASE III: INCUBATION
The incubation phase leverages the validation already achieved to fast-track product launch, creating a lean team set-up with a clearly defined owner, capable of rapid scaling.
We go beyond providing digital tools as extensions to strategic projects with our clients. We develop digital products from prototyping to market launch, bringing ideas to life.
We prototype with a market mindset. We explore and validate digital opportunities from all relevant perspectives, including technology, business model, market dynamics, and customer needs.
We build digital products fast using our two-phase approach that leads to end-to-end solutions with scalable architectures.
PHASE I: PROTOTYPING
PHASE II: BUILDING
We leverage our strategic know-how and global network to accelerate start-up growth, drawing on our unmatched automobility industry and domain expertise, and our long-term relationships with key industry leaders.
We have the track record and experience to identify “hidden” and emerging automobility segments and viable business cases, within a structured validation approach.
We mentor start-up and emerging businesses through pitch deck acceleration, go-to-market calibration and business network design and development.
We match innovative start-ups with investors, bringing in-house resources and external funding together through our unrivalled network of automobility clients and partners.
OUR VALUE CONTRIBUTION
WHAT OUR CLIENTS GET:
WHAT OUR INVESTOR CLIENTS GET:
Key figures
Get in touch
Are you an early-stage founder with a focus on mobility? Do you want to get the full potential out of your idea? We help you to do so - through expertise, network, investment.
We focus on supporting our clients to meet the challenges of a rapidly changing automobility ecosystem
For Investors
For New Businesses
For Incumbents
We have successfully launched businesses, products, and ventures in the B2B and B2C segments.
Since 2018, Berylls Digital Ventures has focused on creating successful innovative, digital and data-centric products. Machine learning plays a key role, from the initial idea to continuous validation and data analysis, as well as creation of the finished digital product.
Our team based in Berlin has the experience and skills, as well as a focus on agile working, to help clients become cutting-edge entrepreneurs. Here are some of our projects:
Lifestyle Configurator
More than ever, the lifestyle and personality of the modern consumer determines their buying decisions – and never more so than when buying a car. The final choice broadcasts the customer’s style. Our revolutionary, award-winning Lifestyle Configurator allows clients to own this shift, ready to deliver highly tailored cars that personify their buyers. The Lifestyle Configurator was developed with Nolte & Lauth and the Fraunhofer Institute for Intelligent Analysis and Information Systems – for and with Mercedes-Benz.
To date the Lifestyle Configurator has won three Red Dot Awards, as well as the coveted Automotive Brand Contest “Best of the Best” award in the digital category at the Salon Mondial de l’Automobile in Paris.
Auto100-Index
Stock Allocation
Helping vehicle manufacturers to route their assets to the best location at any given time.
Mercedes-Benz Digital Anticipation Platform
Buying a new car just became a totally new, immersive experience. With a personalized platform unique within the industry, the buyer can watch their vehicle being made, turning what has historically been a passive waiting period into a participatory activity. With our award-winning Digital Anticipation Platform, buyers are able to follow the production of their car in real time, becoming deeply immersed in a fully branded world. Berylls led the platform’s strategic development with the help of Cinteo, fischerAppelt, and Goodmates.
The Digital Anticipation Platform won the German Award for Online Communication 2017 and has also been awarded the Red Dot Award for Communications “Best of the Best”.
Elyvate.AI
elyvate is a Berylls software-as-a-service (SaaS) operations tool tailored for automotive task force management. It enables standardized reporting as well as tracking, updating, and managing project information across desktop and mobile. It is a ready-to-use online tool, enabling custom-made status reporting, data analytics, and metric tracking. eylvate is ideally suited to manage project leadership teams and task forces including team members working remotely or in multiple locations with multiple work packages, standardized management reporting, and implementation tracking.
elyvate is our tool of choice for rapid project and product validation and development, enabling real-time collaboration between a client’s operations team and the BDV network.
Start-up-Radar
Start-up Radar is a web-based tool that continuously tracks the most promising start-ups within the broader mobility sector and analyzes investment behavior in these start-ups.
What we look at:
Mobility demand forecast
We developed an internal tool to predict mobility demand. The forecast tool answers the following questions:
Automotive Heartbeat
Automotive Heartbeat tracks and interprets the interacting dynamics of automotive brands, products, and customers:
CarMA
CarMA is a smart iOS application that saves precious time for automotive retailers through location-based inventory tracking.
Krank
Krank is a further evolution of an existing used heavy-machinery and commercial-vehicle auction platform that we scaling globally into a white label SaaS solution for B2B customers (OEMs, retailers, and operators in Europe, the US, and Latin America).
Caroosy
Caroosy is the multi-brand evolution of our award-winning Mercedes-Benz Lifestyle Configurator.
Caroosy helps users to find the best-fit car based on a customer’s lifestyle and needs – no matter if they prefer to buy, lease, or subscribe.
Kontrol
We supported Linz-based Kontrol GmbH in professionalizing its go-to-market approach by opening doors to the industry and shaping its strategic attack plan including.
We further leveraged our industry network and strategic thinking to enable Kontrol to identify opportunities and achieve growth during a capital fundraising round.
Bambi Dynamic
We supported a progressive embedded insurance player from the Middle East in their go-to-market efforts, opening doors to the industry and shaping their strategic attack plan.
Zoop
We supported a Turkey-based electrified micro-mobility player in their fundraising efforts, opening doors to potential investment partners and shaping their investor approach.
The Fraunhofer IAIS is a leading institute for applied research in the field of Big Data and artificial intelligence. A decade of experience and a deep knowledge of the latest research methods make the institute the perfect partner for Berylls. Its data scientists and IT specialists work on projects where big amounts of data have to be made accessible. This data is analyzed and made usable for the client, for example via machine learning. Together, we help clients become data-driven companies. Using innovative analysis techniques, Berylls and the Fraunhofer IAIS develops customized and sustainable Big Data strategies and products for clients.
Like Berylls, SBN Data Technologies does not develop standard products but rather designs, develops and operates tailor-made software systems. The SBN specialists create complex, reliable and professional software systems – from the architecture to software development and implementation. These skills make SBN a key partner for Berylls when it comes to implementing demanding software solutions. Both companies have been working together for many years, building a close relationship to develop agile software for clients across the automotive industry.
SMAL is Berylls' strategic partner when it comes to the creative implementation, design and development of digital solutions. Together with Berylls, SMAL develops concepts, MVPs (minimum viable products), front ends, videos and other visual components. It has worked on many Berylls’ projects, providing the perfect balance of innovation, design and intuitive usability. Together, we have created and implemented successful, innovative digital access points that work with various devices and browsers.
Linden Capital provides venture capital for early-stage companies with new digital solutions. We provide technology and business models as well as access to a global network of entrepreneurs, industry experts and research institutes. We are specialists in entrepreneurial innovation, well-connected within the German mid-sized corporate sector and work with family offices and other investors to support the next generation of entrepreneurs.
The WTCAR covers the 100 most relevant and promising listed companies worldwide.